A Recession-Proof Perspective: Easier Shares 60 Insights Into Resilience

Houston, TX – What could be worse than being fired via Zoom? In business coach Chris Westfall’s powerful new book, Easier: 60 Ways to Make Your Work Life Work for You, readers witness the story of one man’s incredibly difficult circumstances and his gradual awakening to new possibilities. It’s a framework that Westfall posits can be applied to virtually any source of frustration.

“Even in the midst of whatever it is that you’re going through — and I know that’s a broad statement … I don’t know everything that everyone is going through — but it is a universal truth, for all of us, that possibilities always exist,” Westfall said in a recent interview.

Accessing new ideas and possibilities in Westfall’s narrative is simpler than readers will find in other self-help books because Easier is told as a relatable, straightforward conversation between a Client and a Coach. The Client is ambushed at work. He’s fired on a Monday morning. He believes his wife will leave him as a result. He’s afraid that he can’t pay his bills.

From this life-after-career-death story, new discoveries bloom, revealing 60 insights into resilience, resourcefulness, self-leadership and more. With each new concept, readers can find their perspectives shifting from “How will I ever get through this?” to “What can I gain from this?”

Westfall’s insights can be applied not just to the workplace, but to all aspects of life.

“The obligations are the obligations, the duties are the duties, the deadlines are the deadlines, the sharks are still the sharks,” Westfall said. “But when you show up differently, the conversation can change.”

Ultimately, Easier takes an even-handed look at how things work — using neuroscience, history and powerful coaching examples to impart fresh perspectives that are vital for companies striving to create inclusive cultures, for organizations seeking to expand innovation and for individuals who want to deepen their relationships through understanding.

“When it looks like life and career and communication and everything else is breaking down, it’s time to break free,” Westfall said. “It’s time to access a kind of personal freedom that allows you to make different choices. To see things in a different way. People around the world are looking for more personal freedom, more encouragement and more possibility.”

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About the Author

Chris Westfall is one of the most sought-after business coaches and keynote speakers in the world. He helped launch over five dozen businesses and has appeared on ABC NEWS, NBC TV and CNN. A regular contributor to Forbes, he has worked with thousands of leaders at Fortune 500 companies, nonprofit organizations and high-tech startups. A coach to entrepreneurs and executives around the globe, his clients have appeared on Shark Tank, Dragon’s Den and Shark Tank-Australia. He regularly consults with top-tier universities and is the author of three other books, including Leadership Language.

For more information, please visit http://westfallonline.com or http://easier-book.com. You can also follow Westfall on Twitter (westfallonline), Instagram (westfallonline) or Facebook (easierbook).

Easier: 60 Ways to Make Your Work Life Work for You
Publisher: Wiley
ISBN-10: ‎ 1119834570
ISBN-13: ‎ 978-1119834571

Available from Amazon.com

How to Harness the Dual Power of Purpose and Human Connection

New York, NY – For anyone who has ever felt stuck, underwhelmed and unfulfilled by everyday life, author, speaker and consultant Genevieve Piturro has a potent message.

“The pandemic has caused us to look at the choices we’ve made and re-consider how we’re living our lives, how leaders are running businesses. We all have a purpose and yours is out there,” she says. “Actually, your purpose is inside you. You just need to be open to it and trust the Human Connection to support you.”

Piturro’s journey from television marketing executive to founder of the immensely popular national nonprofit Pajama Program (which provides much-needed pajamas and books to children at risk all over the country) captures the essence of what people today are seeking: a deep sense of purpose and human connection.

In her new book, Purpose, Passion and Pajamas: How to Transform Your Life, Embrace the Human Connection, and Lead with Meaning, Piturro shares her own winding path, from starting and growing her nonprofit organization through personal stories of her unmindful direction, internal struggles, and finally, self-realizations.

“I tell it like it is,” she adds. “All the ups and downs. But living your purpose changes everything for the better.”

Piturro’s narrative chronicles her nerve-wracking yet triumphant leap off the corporate ladder to pursue her true purpose and passion to deliver pajamas to children in need, which generated an army of support — including Oprah Winfrey. The key messages throughout the book focus on empathy, kindness, compassion, heart, determination and commitment. She leads by example, showing readers what they can accomplish when they stay true to their inner voices.

Each chapter offers Heart-of-the-Matter takeaways that apply to life and career. In one particular lesson on leadership, Piturro writes, “The human connection has inexplicable power. It can be profound and transforming, and it always evokes respect. It is in these moments when we lead with meaning, that we move mountains, and more significantly, it’s when we move people.”

Piturro is also a highly sought-after speaker and business consultant, and in tandem with her book, she works to inspire others on how to:

– Bring their purpose to the forefront now through these uncertain times

– Create a shared culture for leaders and teams of organizations

– Recognize the awkwardness so many people feel now and find new ways to re-engage and communicate to connect on a deeper, more emotional level

– Learn how the secret of The Power of One is really, The Power of One-Another

About the Author
Genevieve Piturro is an author, TEDx speaker and purpose consultant, sharing life and leadership lessons from her multiple award-winning bestseller, Purpose, Passion and Pajamas: How to Transform Your Life, Embrace the Human Connection and Lead with Meaning.

A successful TV marketing executive, Piturro dramatically changed the direction of her life and found her purpose when a 6-year-old girl asked her one simple question: What are pajamas? Piturro founded the nonprofit Pajama Program, which this year celebrates its 21st anniversary, having delivered more than 7 million new pajamas and new books to children through 63 chapters across the U.S. She has been interviewed by many local and national media, including most recently, Hallmark’s Home & Family show and Huckabee, OPRAH, TODAY, GMA, The Early Show, CNN, Fox & Friends, O Magazine, Forbes, The Wall Street Journal and Parenting Magazine.

Overcoming Awkward Aims to Help Introverts Thrive in the Workplace

Courtenay, British Columbia/New York, NY, Some people are electrified by the idea of business networking events, cold-calling and striking up conversations with total strangers. But for introverts, new people, new places and new challenges can trigger a knee-jerk reaction to run and hide.

To thrive in any industry where success hinges heavily on an ability to build relationships, an introvert must break free from crippling shyness and social anxiety. Here to help is bona fide introvert master marketer Monica Parkin.

In her ground-breaking new book, Overcoming Awkward: The Introvert’s Guide to Networking, Marketing, and Sales, Parkin shares actionable strategies to create connections, build relationships, and establish loyal, repeat customers.

“How did a shy, socially awkward introvert like me turn into a master relationship builder?” Parkin asks. “Well, the answer is that you can evolve. … I was making myself crazy with all the social cues I did not understand and wondered why this comes so naturally to some people but was so impossibly hard for me. Today, I love the opportunity to go to events, meet people, hear people’s stories and build relationships. I can have the best of both worlds now, and so can you.”

Part memoir, part instruction guide, Overcoming Awkward reveals Parkin’s private struggles, shared with candid honesty and vulnerability. Her “one step at a time” approach, punctuated with personal anecdotes and humor, is easy to follow and implement.

In Overcoming Awkward, readers will learn:
– How to overcome social fears;
– How to build relationships effortlessly;
– Effective social media marketing;
– How to sow seeds for organic growth;
– How to win over angry clients;
– How to expand their comfort zone;
– The value of expert mentorship;
– And so much more.

“This is the definitive guide you’ve been waiting for,” Parkin adds. “Gone is the advice to introverts that they must learn to take on a persona that is light years away from who they really are. You will finally be free to just be you and will discover that your vibe attracts your tribe.”

Monica Parkin is a licensed mortgage broker and successful serial entrepreneur. She is an award-winning international speaker and the host of the Juggling without Balls podcast. She is also a self-professed introvert and crazy goat lady who lives on a small farm with an assortment of furry creatures. She loves to hear feedback from readers and looks forward to opportunities to speak on topics that empower others to feel more connected, confident and successful.

For more information, please visit https://www.monicaparkin.ca/.

Think Visually: Amplify the Impact of Your Ideas

Raleigh, NC — If a picture is worth a thousand words, why do so many of us insist on a thousand words alone?

Visuals transcend language barriers, push thinking in new directions, engage audiences, pinpoint the essence of lessons or conversations, and clarify misconceptions. Simply put: they make our thoughts visible.

Whether you’re in a school setting or place of business, visual thinking strategies can drive collective understanding and engagement. Plus, studies show that information is recalled exponentially more when paired with visuals than without them. So why wouldn’t you use visuals?

Wendi Pillars can’t stop thinking in pictures. She has been an educator for more than two decades in both military and civilian settings—overseas and stateside—with learners of all ages, from toddlers to adults. She uses visuals to explain, clarify, ease anxiety and add humor, finding that this inspires others to be creative, encourages new ways of thinking and fuels the leap from abstract thoughts to concrete action steps.

“Thinking visually can command a world of clarity that may not have previously existed among clients, students, colleagues and more,” Pillars says.

Her insightful, cleverly constructed new book, Visual Impact: Transform Communication in Your Boardroom, Classroom, or Living Room, is an A-Z reference guide full of original illustrations that complement and/or supplement the text on the facing pages. The idea is to help readers fully visualize ideas, see different styles and have a starting point to create their own visuals.

Designed so readers can dip in and out as needed for inspiration, Visual Impact provides clear examples that show readers what visual thinking looks like in reality.

“When you sketch more, you think more,” Pillars adds. “When you think more, you connect more dots. And when you connect more dots, you accomplish more. My markers are ready. Are yours?”

About the Author
As a curiositarian and lifeaholic, Wendi Pillars thrives on thinking creatively and communicating visually to get to the heart of any message. A consummate explorer of ideas, cultures and people, she enjoys crafting concepts that add a cognitive push and being able to share that with others. She is an award-winning lifelong educator with experience teaching, learning and living across the globe, as well as a love for languages, writing and our planet. She can always be found immersed in some sort of project or creative endeavor, ideally one that empowers others to create and think differently, or serves a community need. She currently lives in North Carolina with her 16-year-old son, rescue cat and dog, and beloved bees. Pillars is also the author of Visual Notetaking for Educators: A Teacher’s Guide to Student Creativity.

For more information, please visit www.sketchmorethinkmore.com, or follow the author on Instagram (sketchmore_thinkmore) or Twitter @wendi322).